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How to Master Communication

by April Stolf 24 Sep 2024

As an NLP Mindset Strategist, I’ve seen firsthand how communication can become far more effective when we align with how others process information. We all interpret the world around us differently, primarily through our sensory systems: auditory (hearing), kinesthetic (feeling), and visual (seeing). Understanding which system dominates for the person you're speaking with can drastically improve how your message is received. In this article, I’ll guide you through how to identify and adapt to these different representational systems for better communication.

The Power of Speaking in Their Language

At its core, Neuro-Linguistic Programming (NLP) emphasizes that people use preferred sensory channels to interpret their world. Some lean towards visuals (what they see), others towards auditory (what they hear), and some are more in tune with kinesthetic (what they feel). If you tailor your language to match their preference, you establish rapport, build trust, and communicate in a way that resonates deeply.

Identifying Representational Systems

To determine which system someone uses most, pay close attention to:

  • Their language patterns (Do they say "I see what you mean" or "That sounds good to me"?)
  • Body language (Are they expressive with their hands, or do they close their eyes to focus on sound?)
  • Eye movements (Visual thinkers may look up when recalling, while kinesthetic may look down to access feelings.)

Let’s break down each system.


Visual Communicators

Visual thinkers process information in images. They are often quick to speak, detail-oriented, and like seeing the “big picture.” Their speech is filled with visual references and imagery, and they respond well to descriptions of what things look like.

Clues They’re Visual:

  • They use words like “I see,” “It looks clear,” “Imagine this.”
  • They gesture a lot, often using their hands to illustrate their thoughts.
  • Their pace may be faster, reflecting the speed at which they "see" ideas in their mind.

How to Communicate with Visual Thinkers:

  • Use descriptive language: “Can you picture this idea?” or “Let’s take a look at the roadmap.”
  • Show diagrams, charts, or written instructions rather than relying on just words.
  • Create a clear, vivid picture with your words. For example, “Imagine walking into a room full of natural light, with the sun casting long shadows on the floor.”

Auditory Communicators

Auditory thinkers are most in tune with sounds, tones, and rhythms. They often focus on the details of conversation and enjoy hearing different perspectives. Their speech is deliberate, and they are excellent listeners.

Clues They’re Auditory:

  • They use phrases like “That rings true,” “I hear you,” “It sounds like a plan.”
  • They may pause before speaking to carefully listen and process what was said.
  • Their voice modulation is often notable, and they may be particular about the words you choose.

How to Communicate with Auditory Thinkers:

  • Use sound-based language: “How does this sound to you?” or “Let’s discuss this idea.”
  • Speak clearly and vary your tone to keep them engaged.
  • Use auditory metaphors like “That clicks with me” or “It resonates.”

Kinesthetic Communicators

Kinesthetic thinkers experience the world through touch, emotion, and movement. They are highly attuned to how things feel, both emotionally and physically. Their communication tends to be slower and more thoughtful, focusing on emotions and tangible results.

Clues They’re Kinesthetic:

  • They use language like “I feel,” “That doesn’t sit right,” “Let’s get a grip on this.”
  • They are often physically expressive, using gestures or movements to illustrate their points.
  • They may take longer to respond, as they are feeling their way through the conversation.

How to Communicate with Kinesthetic Thinkers:

  • Use feeling-based language: “How does this feel to you?” or “Let’s get a handle on this.”
  • Give them space to process and allow for pauses in conversation.
  • Use metaphors or descriptions that evoke sensations: “This decision should sit well with you,” or “Let’s keep things grounded.”

Practical Tips for Mastering Sensory-Based Communication:

  1. Tune Into Their Keywords: Listen for clues in the words they use most often. If someone frequently says "I see," they're likely visual. Match their language style by incorporating similar sensory words.

  2. Mirror Their Pace and Style: Visual communicators may speak quickly, auditory people at a moderate pace, and kinesthetic individuals tend to slow down. Adjust your speech rhythm to match theirs.

  3. Pay Attention to Non-Verbal Cues: Body language, gestures, and eye movements offer insight into their dominant system. For instance, a person who gestures a lot is likely visual, while someone focused on the sensations of sitting or moving may be more kinesthetic.

  4. Practice Flexibility: Shift your communication style based on what you're observing. If you're presenting to a group, mix sensory language to cover all bases. Use visual aids for visual learners, discuss pros and cons for auditory listeners, and give kinesthetic participants a chance to engage with physical activities or hands-on tasks.


Bringing It All Together:

Mastering the ability to adapt to someone's sensory language can transform how you connect with others. Whether you're in a business negotiation, personal conversation, or coaching session, communicating in a way that aligns with the listener’s preferred system creates resonance and rapport. It allows your message to land exactly where it needs to, fostering better understanding and stronger relationships.

By recognizing and speaking to others in their auditory, kinesthetic, or visual language, you open the doors to deeper, more meaningful communication—and isn't that what we all aim for?


As you go about your day, try to notice which system the people around you seem to favor. The more you practice tuning into this, the more naturally it will become part of your communication style. Happy connecting!


 Written by: April Stolf

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